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Capital Equipment

IMA's CEO Karl Boothroyd has sold capital equipment and managed one of Australia’s largest capital equipment companies so he genuinely understands all the needs and challenges of dealer networks, product support functions, salesforces and the need to generate an appealing brand and quality sales leads.

Over the past 16 years IMA has provided strategies and all types of marketing activities to major capital equipment brands such as:

  • Iveco Trucks
  • Hino
  • Caterpillar
  • Toyota Forklifts
  • Cat Trucks
  • Komatsu
  • Case
  • Linde Forklifts
  • New Holland
  • JLG
  • Crown Forklifts
  • Hyster-Yale Group

Case Construction

IVECO Trucks



Yale Forklifts

New Holland

Preston Hire

Toyota Materials Handling

Case IH

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Where to find us

Sydney Office

Level 2, Suite 222 4 Hyde Parade Campbelltown
(Located in the Park Centric building across from Campbelltown Private Hospital)
Postal Address: PO Box 1, Macarthur Square LPO, Campbelltown NSW 2560
Telephone: 02 4627 8011

Melbourne Office

48 Prosperity Way, Dandenong South VIC 3175
Postal Address: PO Box 234, Lynbrook VIC 3975
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