From Australia’s largest manufacturer, BlueScope, and overseas manufacturers to local, family owned businesses, IMA is passionate about helping manufacturers market their products to both channel partners and end users. For our smaller manufacturers, IMA is their marketing department, while we play a variety of roles working with large corporation’s marketing executives.
Our strength in this area comes from our senior managers having a background working on the client side in large manufacturers. We understand the pressure on budgets, satisfying distribution networks and building a desired brand. Some of the manufacturers we are proud to call clients have included: