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IMA Heads South to Serve Melbourne B2B Marketers

IMA Heads South to Serve Melbourne B2B Marketers

27 Jun, 2017

IMA is excited to announce the establishment of our new Melbourne office, located in South Dandenong. Based in Melbourne’s industrial heartland,  the new office officially opened on Monday 3rd July.

“We’ve had a huge increase in the number of enquiries about IMA’s services, so establishing a Melbourne office was an imperative for us – and for many southern B2B marketers, it would seem,” said IMA’s CEO, Karl Boothroyd.

“I actually started IMA because, as a client at the time, I couldn’t find a B2B marketing agency to meet the more industrial needs of the major capital equipment company I was heading up.

“I know first-hand the frustration of finding an agency that can deliver strong, relevant B2B marketing solutions for challenging B2B communications. That was my vision for IMA from the beginning, it’s what we’ve achieved and it’s what we deliver for every client.

“Through specialising in marketing communications for companies in the capital equipment, construction, manufacturing and professional services sectors, IMA has become Australia’s leading full service B2B marketing agency and we’re looking forward to bringing that expertise to B2B companies in the Melbourne market.”

IMA’s Melbourne address is 48 Prosperity Way, Dandenong South, Victoria, 3175. For business enquiries, please email info@imab2b.com.

About IMA

IM Advertising (IMA) is Australia’s leading full service B2B marketing agency and offers wide-ranging experience and expertise in developing marketing communications for companies offering products and services targeted at industries including construction, transport, materials handling and logistics.

For over 16 years, we have helped some of Australia’s largest manufacturers, equipment companies and building product suppliers create great brands and, most importantly, generate leads for company salesforces and distribution networks.

We help our clients achieve business success through the development and implementation of full brand marketing strategies, digital assets and strategies, high quality marketing and technical literature, TVCs and videos, telemarketing programs, promotional products and below-the-line sales promotions.

Our B2B marketing services include: Strategy – Digital – Creative – Telemarketing – Video Production – Photography – Copywriting – Events – Merchandise - Research


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Where to find us

Sydney Office

Level 2, Suite 222 4 Hyde Parade Campbelltown
(Located in the Park Centric building across from Campbelltown Private Hospital)
Postal Address: PO Box 1, Macarthur Square LPO, Campbelltown NSW 2560
Telephone: 02 4627 8011

Melbourne Office

48 Prosperity Way, Dandenong South VIC 3175
Postal Address: PO Box 234, Lynbrook VIC 3975
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