Prysmian’s presence in Australia began in 1975, trading as Pirelli Cables Australlia Ltd, manufacturing both power and telecommunications cables. Prysmian Cables & Systems now manufactures and supplies the most comprehensive range of energy, data and telecommunications cables to customers all over Australia as well as export markets around the world.
Prysmian is a major supplier to telecommunications carriers, power utilities, electrical wholesalers and contractors, original equipment manufacturers, petrochemical and mining facilities. They offer an extensive range of cable products designed for specific applications and IMA has assists Prysmian in marketing their extensive product range with:
- Technical brochures
- Selling tools
- Web development and maintenance
- Sales promotions