Context and data are crucial to leverage brand insights.

To best formulate the marketing and branding strategies that will make the most impact when implemented, IMA partners with clients to gather detailed and targeted market insights. Our research capabilities are broad, and we offer clients a range of in-house services including:

  • Customer experience
  • Customer opinions
  • Corporate reputation
  • Communication development and evaluation
  • Shopper research
  • Product and service development
  • Competitor review
  • Customer interviews
  • Market surveys

At times, we also conduct research for our purposes, to help us better understand industry trends and insights.

Our Expertise

We offer a comprehensive and cohesive range of marketing services and capabilities that enable us to help clients large and small with projects of all natures and all sizes. From research to strategy to concept to creation – and beyond and between – our skills and experience cover all the bases to ensure our clients receive complete marketing solutions that deliver results.

Who we’ve helped grow

Our Process

Our straight-up approach means we cut to the point to get business for your business and create marketing solutions that give your products and services cut through in today’s crowded B2B marketplace.

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