Making the most of being
July 20, 2020
From a marketing strategy aspect, there are some important issues to consider when leveraging Australian-made.
IMA worked with Lysaght to develop the Lysaght Design Inspirations Awards – an awards program that invited architects and building designers to submit examples of their work that utilised LYSAGHT® steel building products in a number of categories including commercial buildings, residential and restoration as well as a special student category.
Entries were judged by a panel of industry experts with category winners receiving a trophy and cash prize and the overall winner receiving a fully paid trip to the World Architectural Forum in Amsterdam. The category and overall winners were also featured in Lysaght’s annual product compendium “Build On Inspiration – Design in Steel”.
Developing and supporting the awards IMA undertook:
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