An approach to Websites and Google Search for Manufacturing Businesses
August 18, 2020For marketing teams within manufacturing businesses, there are competing demands when it comes to developing a website project.
Westfield Leasing Tools
Empowering leasing teams with a new suite of premium sales resources
IMA was approached by Westfield to develop a refreshed suite of sales materials in support of leasing sales for its vast shopping centre portfolio. These leasing tools were designed to take prospective retailers on a journey into a future shopping centre that was not yet built, meaning the materials needed to bring to life the customer experience from materials, colour schemes and overall personality of the site. The services IMA provided included:
- Geographic and demographic research
- Storyboarding
- Design and print concepts
- All writing
- Photography
- Stock image selection
- Packaging of sales tools
Integrated services
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